Maklaud Project Soildier

Maklaud Project Soildier

We’ve reached the stage where consumption engulfs all of life — Jean Baudrillard wrote this decades ago.
And let’s be honest: today, this panacea — this material virus — has fully consumed us as a society.
Love, morality, higher ideals?
No. Speed. Time. Distance. And the ultimate national achievement — gross product divided by every soul in the population.
Now, our wars rely more on the precision of equipment. We worship mechanical idols, praise their accuracy... A collective faith that the gods of production — the might of electric networks — will save us.
Save us from having to consume less, from buying the next upgrade later than our «enemies» — those same consumers, only across another border.
They too are infected — with power granted by magical objects, things we wear, hold, recharge.
Only one truth remains unchanged: Dying on the battlefield, a soldier still decays and returns to the earth just as quickly as he did hundreds or thousands of years ago — Leaving behind his thoughts, his dreams, his silent prayers inside a shell of hypermodern plastic... Where once there was only iron.

Unique materials and artistic approach

Maklaud products are handmade from the sketch and prototype of the model to polishing and packaging, which explains their exclusivity and quality corresponding to works of art of small forms. The work uses classic, as well as alternative materials and technologies, which we constantly research and successfully master in our work.